Resources for Students › STEM Career Portal › Data Science, Analysis, and Visualization
Professional Societies & Resources
Digital Analytics Association
Career Development
- Career guide for digital analysts
- Thought Leader Conversation series
- ABC’s of establishing credibility
- Making big career moves in analytics
- Career stories: decisions loved and lessons learned
- Industry job trends & compensation report
- Digital analyst job descriptions
- Digital analyst self-assessment, Steps:
- Identify your current job role
- Assess your skills within that role
- Review your assessment results and recommended learning resources
- Create your personalized professional development plan
- Explore other careers in digital analytics
- Webinars
Professional Development
- Short Courses (A/B testing, multivariate testing, lead scoring, segmentation, building a bridge from analytics to data science)
- Web Analyst Certification program (3 core competencies: web analytics site optimization, measuring marketing campaigns online, creating & managing the analytical business culture)
- DAA cookbook (replicable digital analyses that can be shared, developed, and implemented by members of the association; each is a “recipe”)
- Implementing content grouping in Google analytics
- Import MailChimp automations in Google data studio
- Deep dive in creating and using variables in GTM and DTM
- How to track keyboard shortcuts via Google tag manager
- Digital marketing channels: tagging and strategy
- Product upsell analysis
- Women in Analytics (mentoring program, compensation study)
Data Science Association
Society of Data Scientists
- Sample datasets (categorical, classification, clustering, computer, integer, life, missing values, multivariate, real, recommender systems, regression, sequential, social, text, time series, univariate)
- Job board
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